Head of Marketing

Marketing & Branding | Social Media & Digital Marketing | Team Development & Leadership
Product Development | Budgeting & Cost Optimization

ABOUT
My journey has provided me with opportunities to develop and implement impactful go-to-market strategies that have contributed to enhancing brand presence, cultivating meaningful customer connections, and facilitating revenue growth.

As a committed leader, I've had the chance to oversee complex projects, working closely with resources to ensure successful outcomes within budgetary parameters, consistently moving us toward our business goals.

Some of the areas where I've been fortunate to make a difference include:
• Strategic Planning & Execution
• eCommerce Revenue Generation
• Relationship Building
• Customer Service & Success
• Campaign Management
• Marketing Communications
• Project Management

Potential for leading/empowering cross-functional teams, collaborating with key stakeholders, and working in fast-paced and dynamic environment to achieve business goals.

Strategic Marketing Consulting

Leverage strategic planning and execution skills to provide businesses with comprehensive marketing strategies tailored to their goals, industry, and target audience

Go-to-Market Strategy Development

Create customized go-to-market plans for new products or services, focusing on brand awareness, customer acquisition, and revenue growth

Team Leadership and Development

Provide training and guidance to marketing teams, helping them develop their skills, foster collaboration, and execute successful campaigns

Campaign Management

Oversee the planning, execution, and analysis of marketing campaigns across various channels, ensuring alignment with business objectives and maximizing ROI

Brand Development

Assist businesses in defining their brand identity, creating compelling messaging, and implementing strategies to enhance brand recognition and coherence

Market Research and Analysis

Conduct thorough market research to identify trends, competition, and customer preferences, providing actionable insights to drive informed decision-making

Social Media and Digital Marketing

Utilize expertise in social media and digital marketing to create and manage online campaigns, optimize SEO, and leverage viral video techniques

Marketing Communications

Develop compelling marketing content, including presentations, trend reports, product information sheets, and other materials to effectively communicate with clients and stakeholders

Budgeting and Cost Optimization

Assist companies in budget allocation and optimization, utilizing your experience in managing marketing budgets while achieving cost-effective results

B2B Marketing Strategies

Employ knowledge of B2B marketing to design comprehensive communication plans and strategies to acquire and retain long-term business partners

eMed Brand Book

eMed Research Synthesis

  • Miami, Florida, United States